Broadcasters’ Trade Show Takes Alternate Express Route

The National Association of Broadcasters annual convention, one of the biggest gatherings in the business of distributing audio and video, has been canceled, but some events will go on, it was announced this week.

NAB Show’s new digital experience, NAB Show Express, is slated to take place May 13-14. The dynamic platform is free and designed to engage the NAB Show community by offering 24-hour access to content curated and customizable for the global media and entertainment community. NAB Show Express offers three distinct educational channels, on-demand content and an exclusive Solutions Marketplace featuring exhibitor product information, announcements and demos. Registration for the event opens April 20.

Powered by Brightcove Inc. and Frequency, NAB Show Express’s education channels will mirror traditional NAB Show experiences, including BEIT Express, a channel focused on broadcast engineering and information technology, NAB Show Experience, offering a variety of educational sessions, product innovation showcases, and interviews with industry trailblazers and Tech Talks, an NAB Show Live Special Edition, produced by Broadcast Beat and showcasing conversations with NAB Show community influencers.

Each channel will feature eight hours of content streamed daily and will be available on-demand 24/7. NAB Show Express will also offer NAB Show’s signature podcast, exploring relevant themes and featuring prominent speakers.

The digital platform will feature more than 100 educational sessions, including interactive panels and select sessions originally slated for this year’s convention, such as NAB President and CEO Gordon Smith’s State of the Industry address.

The free NAB Show Express Solutions Marketplace will offer exhibitor profiles, company-hosted events, press conferences and special offers for those interested in exploring new products and exhibitor news. Resources, such as industry-related white papers, articles, webinars, guides and research reports, also will be available for those who register.

Additionally, NAB Show Express will feature standalone training and executive leadership events, including the Executive Leadership Summit on May 11, produced in partnership with Variety, a Cybersecurity & Content Protection Summit on May 12, produced in partnership with Content Delivery & Security Association (CDSA) and Media & Entertainment Services Alliance (MESA) and Post | Production World Online May 17-19, produced in partnership with Future Media Conferences (FMC). The latter two have registration fees, and separate registrations for each of the events will be available soon.

Last month, NAB canceled its five-day April conference in Las Vegas, citing industry-wide concerns over the spread of the coronavirus and COVID-19. The NAB Show typically draws more than 90,000 attendees from 160 countries and more than 1,600 exhibitors.

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