BusinessStartup & Funding Skateboarding Got Too Cool for the Olympics to Ignore By Soumyadeep Pal - August 7, 2024 0 Share FacebookTwitterPinterestWhatsAppLinkedinReddItTelegramTumblrDiggFlipNaverEmailPrint Now in its second Olympiad, the traditional street sport is too much of a cultural phenomenon to stay on the sidelines. But despite having gained the spotlight in Paris, the skateboarding industry is fighting a post-pandemic downturn.