Tag: CMO

Council Post: When Should You Hire A Fractional CMO?

Founder of Prosh Marketing, a Fractional CMO & Marketing Strategy Agency that helps Startups & SMBs build marketing teams and go to market. ...

Council Post: Three Business Ideas For Getting Started In The Gold Industry

By Amine Rahal, CEO of IronMonk, a digital marketing agency specializing in SEO & CMO at Regal Assets, an IRA company.  ...

New Changes To The Title And Direction Of The Chief Marketing Officer Role

Abstract science,global network connection getty A topic of interest among marketers is the desire to “play”...

Chief community officer is the new CMO – TechCrunch

Community isn’t a single Slack group or event or newsletter. It’s an aggregation of all of these touch points, and includes both customers, eventual...

Google CMO: Focus on consumer is best way to fight big tech antitrust scrutiny

Alphabet and Google face multiple government antitrust cases, but the company believes continuing to serve consumers is a winning strategy.David Paul Morris | Bloomberg...

How Lessons From The Past Can Help Marketing Leaders Reimagine The Future

2020 has been a historic year for many reasons—a global pandemic, an economic recession and a civil rights movement, for starters—but also a once-in-a-lifetime...

250 CMOs On Coronavirus: Marketers ‘On The Front Line Of The Economy’

There are two wars being fought right now. One is a matter of lives: the battle that first responders, doctors, nurses, scientists and...

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