Tag: livestreaming

US Brands Like Bissell Turn To Livestreaming To Reach Chinese Consumers

With COVID-19 limiting in-person engagements, consumers turned to digital for commerce with some even tuning into livestreams to discover, research and purchase. Livestreaming combines...

Why Live-Streaming Is The Next Big Trend In Beauty, From Clinique To Beautycounter

"As more and more people shop from home, live-selling is a way to reach and engage our community," ......

This Next Evolution Of Ecommerce Did $18 Billion In Asia Last Year. What Brands And Small Companies Need To Do Now

Live stream of coffee shop displaying and selling its unique brand of coffee via influencer ... experts. ...

Amazon Makes Yet Another Attempt Into the Video Games Industry With ‘Prime Gaming’

An undated photo provided by Amazon Games, shows an image from Amazon’s original big-budget game, Crucible, that was removed from digital store shelves after...

Can Macy’s Compete Against Poshmark, Instagram and Amazon with Shoppable Content and Social Selling?

Macy's has entered the realm of social selling and shoppable content with Macy's Style Crew, a new ... ...

The Fabric Of Reality: Finally, An Immersive (XR) Brand Experience Worth The Hype

High fashion is rupturing at the seams thanks to the shockwaves of Covid-19, the pressures of sustainability and a new era of virtual appetites...

Could Livestream Shopping Provide Next-Generation Entertainment For Those Stuck At Home?

Getty E-commerce has kicked into high gear as shelter-in-place policies force many people to shift their shopping habits...

Maybe We Can’t “Do” Lunch Right Now, But Lets “DEW” Lunch.

Ned Sherman and Mike Vorhaus at Let's DEW Lunch 042120 Digital Media Wire Digital Media Wire,...

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