Amazon Prime Day 2020 Starts Now: The Best Deals That Just Went Live

After months of rumors and weeks of early Prime Day deals, the official start of Amazon Prime Day 2020 is now here. Beginning at midnight PST this morning, hundreds of Prime Day deals are now active in every category, from kitchen gadgets like the InstantPot to Amazon-branded tech devices like the Echo Dot. 

With so many deals in the mix — not to mention the fact that all Prime Day deals are time-limited, from the span of a few hours to a few days, depending on the item — it can be quite an ordeal to find the items you actually want. To make this task easier on you, we’ve sorted through thousands of pages of discounts to find the very best Prime Day deals, organized by category below.

Amazon Prime Day 2020: Everything You Need To Know About The 2-Day Sale

Tips for getting the most out of Prime

How to sign up for Amazon Prime membership

The Best Prime Day Deals On Amazon Devices

For more Prime Day deals on Amazon tech devices, see our guide to the Best Prime Day Alexa Deals.

• Save 62% on this 3rd Generation Echo Dot, just $18.99
• Get the Echo Show 5 for $44.99
• Take $30 Off the Amazon Echo Auto, just $20
• Save $100 on Toshiba’s Fire TV, just $209.99
• Fire TV Edition Smart TVs start at just $79.99. Get the Insignia 32-inch Smart HD Fire TV for $109.99 and the Toshiba 43-inch Smart 4K UHD Fire TV for $209.99
• Save 29% on the Blink Mini, just $24.99
• Save $40 on Fire TV Cube and use your voice to control your entertainment experience, just $79.99.
• Save up to 45% on Fire tablets. Get the Fire HD 10 for $79.99 and Fire 7 Kids Edition tablet for $59.99
• Save $75 on eero Mesh WiFi system ensuring you have whole home WiFi coverage, just $174.99
• Save $20 on Ring Stick Up Cam, just $79.99.
• Save 30% on Ring Video Doorbell devices and get Ring Video Doorbell (2nd Gen) for $69.99
• Get your smart home started with Ring Video Doorbell 3 and Echo Show 5, just $149.99
• Get an Echo Dot and LIFX Smart Bulb (Wi-Fi set up), just $18.99
• Save $50 on Kindle Paperwhite, just $79.99
• Save $35 on the Kindle Kids Edition, just $74.99

The Best Prime Deals On Home & Kitchen

The Best Prime Day Deals On Tech & Electronics

For more on the hidden gems you’ll find this Prime Day, see our story on the Best Electronics & Tech Deals.

The Best Prime Deals On Toys & Games

The Best Prime Deals On Fashion

For more on clothes and accessories during Prime Day, see our guide to the best Amazon Prime Day fashion deals you’ll actually want.

The Best Prime Deals On Beauty

The Best Prime Deals On Grooming