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Thursday, October 22, 2020

Did BTS’s Albums Improve On The Charts After Their Online Concert Event?

It has now been almost two weeks since BTS’s Bang Bang Con, their online-only global concert event. The group aired footage from past tours and special shows for anybody to see, and the best part about the entire thing was it was completely free. Over 50 million fans tuned in for at least a moment or two, and thanks to that massive audience rushing to buy and stream the band’s albums, they have now gained ground on some Billboard charts.

Billboard 200

BTS’s performance on the Billboard 200 is something of a mixed bag, as they are still doing very well, but not all of their present titles advance or even hold where they were last frame. Map of the Soul: 7 actually declines from No. 28 to No. 33, though that fall isn’t as massive as it likely would have been without the increased streaming and sales activity. Two frames prior, it was down at No. 37, so their latest is still going strong.

Down at No. 164, Love Yourself: Answer jumps 10 spots from where it landed last period. The set only gains by a little over 8% in terms of total consumption, but that’s enough for it to drive forward.

Top Album Sales

BTS has always been able to sell better than they stream, so it’s no surprise that they occupy more space on the Top Album Sales chart than the Billboard 200. Map of the Soul: 7 slides slightly, landing at No. 6, earning yet another frame inside the top 10. The group’s most recent chart-topper is the second-bestselling non-debut, behind only The Weeknd’s After Hours. That’s a very impressive statistic for a project that’s already been out for nine frames.

If four brand new efforts didn’t take control over the highest spots, BTS probably wouldn’t have slipped at all, as Map of the Soul: 7’s sales barely fell at all.

Map of the Soul: Persona also experiences a very small decline, falling from No. 59 to No. 62, though it sold almost better this frame than it did last. Just a few rungs below that former leader comes Love Yourself: Answer, which actually improves its standing, rocketing nine spots to No. 69 thanks to a huge surge in purchases.

World Albums

As is typically the case, BTS performs best on the World Albums chart, where their latest release continues to rule while older titles, some several years old, find space on the truncated tally. Three of the band’s seven currently-charting albums are steady, and they are the three highest-charting of the bunch (occupying the Nos. 1, 2 and 5 spots). 

Their 2016 project Wings is back inside the top 10 at No. 6, while Love Yourself: Her also re-enters at No. 15, the last spot on the list. Two other full-lengths, Love Yourself: Tear and BTS World, both advance from where they landed last week.

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