Former Notre Dame Quarterback Wimbush Builds Online Social Agency MOGL

The social media world already made matchmakers and promotional agencies at least partially obsolete. Now, a new network is looking to add sports marketing agents to that list.

Brandon Wimbush, former starting quarterback for the Notre Dame Fighting Irish and Central Florida Knights, is co-founding a new online agency looking to build a social network between athletes and companies looking for promotional representatives and brand ambassadors.

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Established by Wimbush and Ayden Syal, MOGL is a social platform allowing athletes to connect with businesses, foundations, brands and individuals about promotional and compensation opportunities. It looks to empower those athletes by allowing them to seek out and choose between various business entities – allowing users to shape their social and business experiences.

Athletes or retired players who sign up for MOGL can set their prices for engagements and seek out unique opportunities from companies and other entities looking for representatives and promotional partners.

According to its founders, MOGL will also benefit surrounding communities by injecting proceeds into athletic programs to promote “youth development and athletic pursuits.” It’s not clear how and where MOGL will determine which programs would be considered.

There is a possibility a business platform such as MOGL could allow both professional and amateur athletes to make social network connections and benefit financially. Currently, earning money on their performance and likeness is not allowed for college players under NCAA rules. With lawsuits pending that could change that status, networks like MOGL could stand in for agents looking to rep a few players at a time.