Mumbai Police Busts Fake TRP Racket, 3 Channels Named in Conspiracy

The Detection Crime Branch have busted a major racket which is fraudulently involved in manipulating Television Ratings Points (TRP).

Two persons are arrested in this regard. BARC is an organization which functions under the governance of Ministry of Information & Broadcasting (MIB) and Telecom Regulatory Authority of India (TRAI). It claims that it powers 3,32,000 crores Indian tv ad industry by providing sharp insights.


It has installed approximately 30,000 barometers in various parts of India which monitor various programs and based on the statistical metrics, BARC awards ratings to various TV channels. Based on these ratings, advertisers pay for their advertisers. Manipulated TRP ratings adversely result in miscalculated targeted audience for the advertisers.

This further results into losses of hundreds of crores of rupees because of such manipulation’s and fake statistics of TRP. On a complaint, the Crime Branch nabbed a person from Malad. In the preliminary inquiry, he revealed that he had been working for a company which is a part of Broadcast Audience Research Council (BARC).

One of the arrested accused person and some of the wanted accused persons were employees of Hansa Research Group Pvt Ltd and they have misused the confidential data which had been entrusted to them.

It has apparently been done for wrongful gains of various TV channels which had resulted in wrongful loss to various advertisers and their agencies. Preliminary investigations also revealed that these accused persons have manipulated the sampling metering services by inducing the barometer users by paying them periodically to watch particular TV channel/ s.

Many of the people in whose homes these barometers have been installed, have accepted that they have been monetarily beneficial for keeping their TV sets on even if they actually didn’t watch.

Mumbai Police Busts Fake TRP Racket, 3 Channels Named in Conspiracy

An offense has been registered at Kandivali Police Station in this regard. All – out efforts are being made to trace the roots of the matter. Several teams have been sent in various states across India to nab the absconding accused persons. It has been revealed in the investigation carried so far that certain tv channels have been indulging in such malpractices. Certain witnesses have come forward stating that they were induced by the arrested accused persons and their accomplices for a monthly monetary consideration.


Speak Your Mind

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Get in Touch

350FansLike
100FollowersFollow
281FollowersFollow
150FollowersFollow

Recommend for You

Oh hi there 👋
It’s nice to meet you.

Subscribe and receive our weekly newsletter packed with awesome articles that really matters to you!

We don’t spam! Read our privacy policy for more info.

You might also like

‘Hanna’ Star Mireille Enos Is Still Hoping for a...

Mireille Enos would love to make people laugh, but she hasn’t really had the...

What Anurag Kashyap did to Payal Ghosh is a...

New Delhi: Kangana Ranaut, who on Saturday called for Anurag Kashyap's arrest after actress...

19 Shades of Black and White: Movies to Watch...

David Fincher’s “Mank” premiered worldwide on Netflix Friday following a limited theatrical release in...

Cinemark Shuts Down Movie Theaters Due to Coronavirus

Cinemark, the nation’s third largest movie theater chain, has joined AMC and Regal in...