Samsung Galaxy M-Series to Contribute $3.5 Billion Gross Merchandise Value by End of 2020

The Galaxy M51 will come with a 6.7-inch Infinity-O display with Super AMOLED technology, Qualcomm Snapdragon 730G Octa-Core processor, 6GB RAM and 128GB storage (expandable to 512GB via microSD card). “Be it an office-goer, a millennial or a student busy with online classes at home, the ‘Make in India’ M51 will be the go-to device for all,” Warsi added. The entire Galaxy M series, in particular the Galaxy M30s device, performed well in the online segment last year, helping revive Samsung’s online share. According to Warsi, the Galaxy ‘M’ series brand is a perfect reflection of its young owners, standing out as the most youthful, energetic and aspirational handset in the market.

“This success is an ode to the fact that M series was designed ground-up in India for the young Indian consumers and manufactured at our factory in Noida,” Warsi said. “The upcoming Galaxy M51 is the most powerful Galaxy M smartphone yet,” he added. Samsung last week announced the debut of Mo-B, its first-ever mascot that represents all things ‘monster’ synonymous with Galaxy M series smartphones and will compete against the upcoming M51 device. Mo-B will interact with a string of influencers and celebrities to make his case as the meanest monster ever, across leading digital platforms such as Facebook, Instagram and Twitter, among others. Consumers can participate in quizzes on Mo-B to win exciting prizes, the company said.