Disney Reorg To Further Bolster Company’s Focus On Streaming

The coronavirus pandemic has hit box-office revenue by closing many theaters. Disney has released several major titles on streaming services that would traditionally have been big draws at the theater, like a live-action remake of “Mulan” and the upcoming Pixar film Soul” that will hit Disney Plus at Christmas. Americans continue to drop their cable subscriptions, affecting the company’s TV networks.

So the company is creating three content arms, one each for sports, general entertainment and famous brands including Star Wars and Marvel. Their primary focus will be on making shows and movies for streaming services, Disney CEO Bob Chapek said in a statement. Meanwhile, a new distribution group will centralize how the content is sold and oversee streaming operations.