Rebag Introduces An Extended Infinity Program

You’re only as relevant as your newest handbag. With the quick pace of fashion, and the ability to sell that Chanel bag that you’ve grown tired of and purchase a new luxury handbag on the secondary market, consumers can indulge in their fickle tastes even more with the Rebag Infinity program, which announced today that it is extending to three tiers of trading in your Rebag purchase for a new one. 

Rebag Infinity initially launched in 2018, allowing consumers to have the option to purchase a bag, flaunt it for up to six months, and exchange it for 70 percent of its original price in Rebag credit. The extended Rebag Infinity program lets shoppers choose from three different tiers: exchange the bag at 0 to three months for 80 percent of its value in Rebag credit, 75 percent for three to six months, and 70 percent in Rebag credit for handbags that have been in the customer’s hands for six months to a year. 

“Rebag launched Infinity in the Fall of 2018 and we have since seen a growth in adoption, with 10 percent of our inbound submissions made up of Infinity exchanges,” said Rebag CEO and founder Charles Gorra. “Based on a variety of learnings, including the growth of the sharing economy, our own quantitative data, and feedback collected from our online and in store customers, we’ve chosen to expand on our current exchange offering and increase it to three different payout periods, or ‘Exchange Periods.’ Users can exchange their Rebag item in 0-3 months for 80% of its purchase price back in credit; in three to six months for 75 percent back in credit; and six to 12 months for 70 percent back in credit.” 

Now, Rebag customers have more options when it comes to refreshing last season’s Dior saddle bag for this season’s trendy Bottega Veneta crossbody. “Luxury consumers adapt quickly to fashion trends as they come and go, so by broadening the exchange deadline from six months to a full year, Rebag is providing endless access to a cyclical luxury collection,” said Gorra. 

Shoppers who once feared the financial burden of committing to a luxury handbag, now have more options in their purchasing choices. “As much as shopping for luxury is an emotional experience, it can be financially taxing as well,” said Gorra. “Having a range of Infinity options gives our customers the comfort of knowing that their purchase will significantly retain its resale value, and allows them to try out the bags they love without fear of commitment.” 

Gorra details the benefits of the enhanced Rebag Infinity program: “Let’s say a customer is seeking a mini-bag to wear to the numerous ceremonies and receptions she’s attending this wedding season,” he said. “She can purchase a neutral, on-trend Fendi Baguette bag for $900, wear it on her arm for each event, and exchange it within three months (a ‘Quick Fling’ as we call it) for $720 in Rebag Credit – which means she only paid $180 to own it for a full season. On the other end of the spectrum, let’s say the same customer wants a new tote bag to carry to work for the calendar year. She can buy a current style, like Christian Dior’s Book tote, for $2,900, own it for 12 months (a ‘Honeymoon Phase’), then exchange it for credit worth 70 percent of its purchase price, which means she only paid $870 to own it for a full year. It’s a win-win!”